Privacy Policy

BY VISITING THIS WEBSITE, YOU ARE CONSENTING TO THIS PRIVACY POLICY

The purpose of this policy is to explain to you how we control, process, handle and protect your personal information including your rights under current laws and regulations. If you do not agree to the following policy you may wish to cease viewing / using this website.


UnWrite the Rules is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.


UnWrite the Rules may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 14 May 2018.


Policy key definitions:


“I”, “our”, “us”, or “we” refer to the business, UnWrite The Rules.

“you”, “the user” refer to the person(s) using this website.

GDPR means General Data Protection Act.

PECR means Privacy & Electronic Communications Regulation.

ICO means Information Commissioner’s Office.

Cookies mean small files stored on a users computer or device.

Processing of your personal data

Under the GDPR (General Data Protection Regulation) we control and / or process any personal information about you electronically using the following lawful bases.


We are exempt from registration in the ICO Data Protection Register because we are only processing personal data for the core business purposes as defined by the Information Commissioner’s Office.


Lawful basis: Consent

The reason we use this basis: At the time of submitting your email address you gave clear consent for UnWrite the Rules to process your personal data for a specific purpose.

We process your information in the following ways: Your details are retained for the purpose of communicating with you by email.

Data retention period: We will continue to process your information until you withdraw consent or it is determined your consent no longer exists.

Sharing your information: We do not share your information with third parties.


Lawful basis: Contract

The reason we use this basis: Where you have submitted your name email address in exchange for an information product or service, a contract exists until we have completed delivery of the information or service.

We process your information in the following ways: Your details are retained for the purpose of delivering your product or service and communicating with you regarding the product or service.

Data retention period: We shall continue to process your information until the contract between us ends or is terminated under any contract terms.

Sharing your information: We do not share your information with third parties.


Lawful basis: Legitimate interests

The reason we use this basis: UnWrite the Rules aims to help you build a profitable lifestyle business and as such we may draw to your attention additional information and resources that may support this aim. In addition you could reasonably expect at the time of submitting your data and in the context of the collection of the personal data that processing for the purpose of ongoing email communication may take place.

We process your information in the following ways: Your details are retained for the purpose of communicating with you by email.

Data retention period: We shall continue to process your information until the contract between us ends or is terminated under any contract terms.

Sharing your information: We do not share your information with third parties.


If, as determined by us, the lawful basis upon which we process your personal information changes, we will notify you about the change and any new lawful basis to be used if required. We shall stop processing your personal information if the lawful basis used is no longer relevant.

Data security and protection

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. Our methods meet the GDPR compliance requirement.

Internet cookies

We use cookies on this website to provide you with a better user experience. We do this by placing a small text file on your device / computer hard drive to track how you use the website, to record or log whether you have seen particular messages that we display, to keep you logged into the website where applicable, to display relevant adverts or content, referred you to a third party website.


Some cookies are required to enjoy and use the full functionality of this website.


We use a cookie control system which allows you to accept the use of cookies, and control which cookies are saved to your device / computer. Some cookies will be saved for specific time periods, where others may last indefinitely. Your web browser should provide you with the controls to manage and delete cookies from your device, please see your web browser options.

Sponsored links, affiliate tracking & commissions

Our website may contain adverts, sponsored and affiliate links on some pages. These are typically served through our advertising partners, Google Adsense, eBay Partner Network, Amazon Affiliates, or are self served through our own means. We only use trusted advertising partners who each have high standards of user privacy and security. However we do not control the actual adverts seen / displayed by our advertising partners.


Clickable sponsored or affiliate links may be displayed as a website URL like this: https://unwritetherules.com/namecheap or as a titled text link like this: Buy cheap domains.


Clicking on any adverts, sponsored or affiliate links may track your actions by using a cookie saved to your device. You can read more about cookies on this website in the section above. Your actions are usually recorded as a referral from our website by this cookie. In most cases we earn a small commission from the advertiser or advertising partner, at no cost to you, if you make a purchase on their website.


We use advertising partners in these ways to help generate an income from the website, which allows us to continue our work and provide you with the best overall experience and valued information.


Users should therefore note they click on sponsored external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned. If you have any concerns about this we suggest you do not click on any adverts, sponsored or affiliate links found throughout the website.

Links to other websites

Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Email marketing messages & subscription

Under the GDPR we use the consent lawful basis for anyone subscribing to our newsletter or marketing mailing list. We only collect certain data about you, as detailed in the “Processing of your personal data” above. Any email marketing messages we send are done so through an email marketing service provider (EMS). An EMS is a third party service provider of software / applications that allows marketers to send out email marketing campaigns to a list of users.


Email marketing messages that we send may contain tracking beacons / tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as times, dates, I.P. addresses, opens, clicks, forwards, geographic and demographic data. Such data, within its limitations, will show the activity each subscriber made for that email campaign.


Any email marketing messages we send are in accordance with the GDPR and the PECR. We provide you with an easy method to withdraw your consent (unsubscribe) or manage your preferences / the information we hold about you at any time. You will find an Unsubscribe option at the bottom of every marketing message you receive.


Our EMS provider is ActiveCampaign. We hold the following information about you within our EMS system:


First name (if provided)

Email address

I.P. address

Subscription time & date

Subscription method

In some cases your personal details are delivered to our EMS via a third party provider called Sumo. The following information is held by Sumo and passed to our EMS:


First name (if provided)

Email address

I.P. address

Subscription time & date

Subscription method

Resources & further information

Overview of the GDPR – General Data Protection Regulation

Data Protection Act 1998

Privacy and Electronic Communications Regulations 2003

The Guide to the PECR 2003


Should you have any concerns or questions regarding the way your personal details are processed by UnWrite the Rules, please feel free to contact us at any time using this form.

Copyright © 2024 UnWrite the Rules | All Rights Reserved | Site design by Trish Mossman